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<channel>
	<title>Jennifer James Wright</title>
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	<link>http://www.jenniferjameswright.com</link>
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		<title>2130 MILES</title>
		<link>http://www.jenniferjameswright.com/2010/07/2130miles/</link>
		<comments>http://www.jenniferjameswright.com/2010/07/2130miles/#comments</comments>
		<pubDate>Sun, 04 Jul 2010 18:21:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Travel]]></category>

		<guid isPermaLink="false">http://www.jenniferjameswright.com/?p=1384</guid>
		<description><![CDATA[It took a while, but I finally made it to Portland]]></description>
			<content:encoded><![CDATA[<h3>It took a while, but I finally made it to Portland.</h3>
<p><img class="alignnone size-full wp-image-1420" title="route" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/07/route.jpg" alt="" width="451" height="419" /></p>
<h3>A few photos along the way –</h3>
<p><img class="alignnone size-full wp-image-1412" title="austin-1" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/07/austin-1.jpg" alt="" width="451" height="294" /></p>
<p><img class="alignnone size-full wp-image-1415" title="santafe-1" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/07/santafe-1.jpg" alt="" width="451" height="294" /></p>
<p><img class="alignnone size-full wp-image-1416" title="moab-1" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/07/moab-1.jpg" alt="" width="451" height="294" /></p>
<p><img class="alignnone size-full wp-image-1413" title="pendleton-1" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/07/pendleton-1.jpg" alt="" width="451" height="294" /></p>
<p><img class="alignnone size-full wp-image-1414" title="portland-1" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/07/portland-1.jpg" alt="" width="451" height="294" /></p>
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		<item>
		<title>MIXED MESSAGES</title>
		<link>http://www.jenniferjameswright.com/2010/05/mixed-messages/</link>
		<comments>http://www.jenniferjameswright.com/2010/05/mixed-messages/#comments</comments>
		<pubDate>Sun, 23 May 2010 16:08:51 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[Travel]]></category>

		<guid isPermaLink="false">http://www.jenniferjameswright.com/?p=1360</guid>
		<description><![CDATA[Last month the SwapYourShop community really came to life. Unexpectedly, we gained the attention and interest of a few writers and thanks to their work we witnessed a significant spike in growth. We’re totally thrilled to see that the community]]></description>
			<content:encoded><![CDATA[<p>Last month the <a href="http://www.swapyourshop.com" onclick="pageTracker._trackPageview('/outgoing/www.swapyourshop.com?referer=');">SwapYourShop community</a> really came to life. Unexpectedly, we gained the attention and interest of a few writers and thanks to their work we witnessed a significant spike in growth. We’re totally thrilled to see that the community is now comprised of nearly 500 members from all over the world. It’s a-buzz with destination desires and shop talk.</p>
<p><img class="alignleft size-full wp-image-1382" title="dondraper" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/05/dondraper.jpg" alt="" width="97" height="90" />While the publicity was of course a great catalyst, myself and the rest of the team were taken aback by the way in which some writers framed the SwapYourShop concept, specifically <a href="http://www.urbandaddy.com/articles/print/9559" onclick="pageTracker._trackPageview('/outgoing/www.urbandaddy.com/articles/print/9559?referer=');">Urban Daddy’s article</a>. After reading it I had a bit of an epiphany – there must be hordes of men in the world aspiring to be the 21st century Don Draper.</p>
<p><a href="http://www.urbandaddy.com/articles/print/9559" onclick="pageTracker._trackPageview('/outgoing/www.urbandaddy.com/articles/print/9559?referer=');"><img class="alignnone size-full wp-image-1371" title="urband" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/05/urband.jpg" alt="" width="451" height="167" /></a></p>
<p>Our reaction to the article was a bit of shock followed by an acknowledgement that publicity is publicity. However, I do want to clarify (and had the article had a comments section, I’d be writing this there) that the intention of the SwapYourShop community is to support creative professionals by helping them immerse in new cultures and creative environments all the while keeping their jobs. It’s an opportunity to escape the day to day routine, gain new experiences and come home more inspired and refreshed. If that involves sleeping with the receptionist, so be it, but that’s not really our message. The article also failed to clarify that SwapYourShop is intended for creative professionals only at this time. My apologies to all of the international diplomats out there who wanted to participate, but the Peggy Olsons of the creative industry have wised up in the last half century anyway.</p>
<p>One final note – amidst the growth madness, we transferred the community&#8217;s backend from Drupal to Wordpress&#8217;s <a href="http://buddypress.org/" onclick="pageTracker._trackPageview('/outgoing/buddypress.org/?referer=');">BuddyPress</a> to better serve our members. We&#8217;re really pleased with the new setup and with it, managed to overcome some issues we were previously faced with using Drupal. BuddyPress also provides the community with more user interaction opportunities. Unfortunately, we&#8217;re now lacking the functionality to upload photos of your home and office space, but it&#8217;s one of our high priorities and hopefully we&#8217;ll be adding that soon. Below are a few features we&#8217;re excited to have now:</p>
<p>1. Members can follow the activity of their friends and the entire community.<br />
 <img class="alignnone size-full wp-image-1362" title="sys1" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/05/sys1.jpg" alt="" width="451" height="407" /></p>
<p>2. Members can create groups and connect with others that  share similar interests, professions or live in the same city.<br />
 <img class="alignnone size-full wp-image-1363" title="sys2" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/05/sys2.jpg" alt="" width="451" height="369" /></p>
<p>3. Ability to link from others&#8217; profiles in order to narrow searches (ex.  find other members located in Cozumel, Mexico)<br />
 <img class="alignnone size-full wp-image-1364" title="sys3" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/05/sys3.jpg" alt="" width="451" height="185" /></p>
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		<title>VISUAL of the MONTH</title>
		<link>http://www.jenniferjameswright.com/2010/05/votm-2/</link>
		<comments>http://www.jenniferjameswright.com/2010/05/votm-2/#comments</comments>
		<pubDate>Mon, 17 May 2010 03:38:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[VOTM]]></category>

		<guid isPermaLink="false">http://www.jenniferjameswright.com/?p=1317</guid>
		<description><![CDATA[This past month has been pretty unpredictable and now big changes are on the way. In just a few weeks I'll be loading up my car, saying far too many goodbyes and beginning my move to Portland, Oregon]]></description>
			<content:encoded><![CDATA[<p>This past month has been pretty unpredictable and now big changes are on the way. In just a few weeks I&#8217;ll be loading up my car, saying far too many goodbyes and beginning my move to Portland, Oregon. Leaving Austin means I&#8217;m in for some serious heartache but Portland is going to be an A++ replacement, no question about it, and I&#8217;ll be moving up there to work for one of my <a href="http://www.wk.com" onclick="pageTracker._trackPageview('/outgoing/www.wk.com?referer=');">favorite companies</a> of all time (woohoo!). Things I&#8217;m looking forward to: experiencing a NW summer, drinking some seriously good coffee and beer, checking out the local music scene and reuniting with some dear Seattle buddies. So excited!</p>
<h3>And while all of the &#8220;new&#8221; is going to be a lot of fun, there&#8217;s  definitely some &#8220;old&#8221; I can&#8217;t let go of. This is my unpractical,  idealistic packing job.</h3>
<p><img class="alignnone size-full wp-image-1318" title="packingATX" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/05/packingATX2.jpg" alt="" width="451" height="482" /><br />
 <em>Ink and watercolor. Each month I post a personal piece of work. Read <a href="http://creativecommons.org/licenses/by-nc-nd/3.0/" onclick="pageTracker._trackPageview('/outgoing/creativecommons.org/licenses/by-nc-nd/3.0/?referer=');">usage  limitations</a>.</em></p>
<h3>What&#8217;s what:</h3>
<ol>
<li><a href="http://www.vulcanvideo.com/" onclick="pageTracker._trackPageview('/outgoing/www.vulcanvideo.com/?referer=');">Vulcan Video</a>&#8217;s entire inventory (the South location)</li>
<li>A massive jar of HEB&#8217;s smokey citrus salsa</li>
<li>A crate of <a href="http://www.torchystacos.com/" onclick="pageTracker._trackPageview('/outgoing/www.torchystacos.com/?referer=');">Torchy&#8217;s Tacos</a>, half of which are baja shrimp (and hopefully not covered in BP&#8217;s oil)</li>
<li><a href="http://www.youtube.com/watch?v=Rvy6CFEN84Y&amp;feature=related" onclick="pageTracker._trackPageview('/outgoing/www.youtube.com/watch?v=Rvy6CFEN84Y_amp_feature=related&amp;referer=');">The dog I wish I had</a></li>
<li>Another crate full of Topo Chico</li>
<li>A large sack of <a href="http://rutamaya.net/store/" onclick="pageTracker._trackPageview('/outgoing/rutamaya.net/store/?referer=');">Ruta Maya</a> coffee beans</li>
<li>A few cases of <a href="http://realalebrewing.com/beer_styles.php" onclick="pageTracker._trackPageview('/outgoing/realalebrewing.com/beer_styles.php?referer=');">Real Ale&#8217;s Firemans #4</a></li>
<li>Cowboy boots</li>
<li><a href="http://www.wunderground.com/US/TX/Austin.html" onclick="pageTracker._trackPageview('/outgoing/www.wunderground.com/US/TX/Austin.html?referer=');">A jar of intense sunlight</a></li>
<li>A large snow globe of Stacy Park</li>
<li>And my best friend – he&#8217;s waving in the back there</li>
</ol>
<p><br class="spacer_" /></p>
]]></content:encoded>
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		<title>CSS3 SHOWS OFF</title>
		<link>http://www.jenniferjameswright.com/2010/04/css3/</link>
		<comments>http://www.jenniferjameswright.com/2010/04/css3/#comments</comments>
		<pubDate>Mon, 12 Apr 2010 14:03:51 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Typography]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://www.jenniferjameswright.com/?p=1287</guid>
		<description><![CDATA[Christmas just keeps coming in the web typography world. If @font-face wasn't enough to get your geeky heart a-pounding, then maybe CSS3 will. Web typography has made another substantial step forward]]></description>
			<content:encoded><![CDATA[<p>Christmas just keeps coming in the web typography world. If @font-face wasn&#8217;t enough to get your geeky heart a-pounding, then maybe CSS3 will. Web typography has made another substantial step forward thanks to a few CSS3 techniques which allow us to incorporate some pretty impressive features including drop shadows, rotations and multiple columns.</p>
<p>A few examples were presented at SXSWi this year and frankly they&#8217;re pretty cool. It&#8217;s an odd thing to be able to select and highlight text that sits at an angle with a drop shadow. See for yourself. Below are a few examples of sites using these new techniques.</p>
<p><a href="http://neography.com/experiment/type1/" onclick="pageTracker._trackPageview('/outgoing/neography.com/experiment/type1/?referer=');"><img class="alignnone size-full wp-image-1288" title="css3_example1" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/04/css3_example1.jpg" alt="" width="451" height="375" /></a><br />
 Created by <a href="http://neography.com/" onclick="pageTracker._trackPageview('/outgoing/neography.com/?referer=');">Alex Girón</a></p>
<p><a href="http://sxsw.beercamp.com/" onclick="pageTracker._trackPageview('/outgoing/sxsw.beercamp.com/?referer=');"><img class="alignnone size-full wp-image-1289" title="css3_example2" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/04/css3_example2.jpg" alt="" width="451" height="375" /></a><br />
 Not actually sure who created the <a href="http://sxsw.beercamp.com/" onclick="pageTracker._trackPageview('/outgoing/sxsw.beercamp.com/?referer=');">Beercamp</a> site. Holler if you know.</p>
<p><a href="http://trentwalton.com/css3/type/" onclick="pageTracker._trackPageview('/outgoing/trentwalton.com/css3/type/?referer=');"><img class="alignnone size-full wp-image-1290" title="css3_example3" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/04/css3_example3.jpg" alt="" width="451" height="375" /></a><br />
 Created by <a href="http://trentwalton.com/" onclick="pageTracker._trackPageview('/outgoing/trentwalton.com/?referer=');">Trent Walton</a></p>
<p><a href="http://www.tweetcc.com/" onclick="pageTracker._trackPageview('/outgoing/www.tweetcc.com/?referer=');"><img class="alignnone size-full wp-image-1291" title="css3_example4" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/04/css3_example4.jpg" alt="" width="451" height="252" /></a><br />
 Created by Andy Clarke and Brian Suda for <a href="http://www.tweetcc.com/" onclick="pageTracker._trackPageview('/outgoing/www.tweetcc.com/?referer=');">tweetCC</a></p>
<h3>Code examples:</h3>
<p><strong>Text Shadow</strong><br />
 text shadow: 1px 1px 1px #000; (h-offset y-offset blur #shadow color)<strong><br />
 Multiple Columns</strong><br />
 column-width: 300px<br />
 column-gap: 20px<strong><br />
 Rotate</strong><br />
 transform: rotate (10deg);</p>
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		<title>THE CUBINATOR PROJECT</title>
		<link>http://www.jenniferjameswright.com/2010/04/cubinator/</link>
		<comments>http://www.jenniferjameswright.com/2010/04/cubinator/#comments</comments>
		<pubDate>Thu, 08 Apr 2010 03:03:36 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Art]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.jenniferjameswright.com/?p=1246</guid>
		<description><![CDATA[A great friend of mine is currently getting her master's in New Media at the Universiteit van Amsterdam. As a wrap up for one of her seminars, she and a colleague are working on "The Cubinator Project", an exploration into the roles time and]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-1260" title="cubinator_banner" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/04/cubinator_banner.jpg" alt="" width="451" height="80" /></p>
<p>A <a href="http://www.muntthee.com" onclick="pageTracker._trackPageview('/outgoing/www.muntthee.com?referer=');">great friend of mine</a> is currently getting her master&#8217;s in <a href="http://mastersofmedia.hum.uva.nl/" onclick="pageTracker._trackPageview('/outgoing/mastersofmedia.hum.uva.nl/?referer=');">New Media at the Universiteit van Amsterdam</a>. As a wrap up for one of her seminars, she and a colleague are working on &#8220;<a href="http://cubinator.nl/" onclick="pageTracker._trackPageview('/outgoing/cubinator.nl/?referer=');">The Cubinator Project</a>&#8220;, an exploration into the roles time and space play in new media. Here&#8217;s what they say about it:</p>
<p><em>Anna Munster observes how speed becomes our new unit of measure for distance in the virtual realm. We tend to experience closeness when response is very fast. Consequently, lag in response creates the effect of remoteness. In the globalized 24-hour economy, strongly supported by digital media, we are also prompted to believe that everyone or everything is always working and available. Our interaction with a computational device somehow erases human constraints (our biological rhythms, our physical distances) in our imagination.</em></p>
<p><em>With our project we aim to expose the regimes of perception that virtuality engrave our sensory system. After exploring &#8230; the relationship between bodily perceived space/time and new digitally created space/time parameters &#8230; we will try to produce a direct experience of these collisions between the physical and virtually perceived space.</em></p>
<p>That high-level upper education talk is to say that the two students are holding a 24-hour performance of &#8220;The Cubinator Project&#8221;. During this 24-hour period, the public can contact them through digital media channels and request the creation of an origami cube. The two students will broadcast this 24-hour performance live on the internet to show their real time interactions and cube creations. The more people that interact with them, the more cubes they&#8217;ll create and the larger their cube art sculpture will become. Cool, right? You can read up on more of <a href="http://www.muntthee.com/2010/04/05/the-cubinator-project-online-live-performance-april-17/" onclick="pageTracker._trackPageview('/outgoing/www.muntthee.com/2010/04/05/the-cubinator-project-online-live-performance-april-17/?referer=');">the details here</a>.</p>
<h3>The performance will take place on April 17th at 7:00pm (Amsterdam time). Tune into the <a href="http://cubinator.nl/" onclick="pageTracker._trackPageview('/outgoing/cubinator.nl/?referer=');">project&#8217;s website</a> to join the fun.</h3>
<p><a href="http://cubinator.nl/" onclick="pageTracker._trackPageview('/outgoing/cubinator.nl/?referer=');"><img class="alignnone size-full wp-image-1255" title="cubinator_project" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/04/cubinator_project.jpg" alt="" width="451" height="292" /></a></p>
<p>On a side note, my friend also has a A+ blog called <a href="http://www.muntthee.com" onclick="pageTracker._trackPageview('/outgoing/www.muntthee.com?referer=');">Munt Thee</a> about happenings in Amsterdam. I highly recommend it to those visiting/living in the city. Sure makes me miss it!</p>
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		<item>
		<title>VISUAL of the MONTH</title>
		<link>http://www.jenniferjameswright.com/2010/04/votm/</link>
		<comments>http://www.jenniferjameswright.com/2010/04/votm/#comments</comments>
		<pubDate>Sun, 04 Apr 2010 03:42:23 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Travel]]></category>
		<category><![CDATA[VOTM]]></category>

		<guid isPermaLink="false">http://www.jenniferjameswright.com/?p=1203</guid>
		<description><![CDATA[A few years ago I found myself on a sidewalk in downtown Portland downing a bacon covered bear claw  late at night and thought to myself, "This town does live up to the hype." A lot of Austinites love Portland and it's no surprise. The two cities share a lot in common – a strong biking]]></description>
			<content:encoded><![CDATA[<p>A few years ago I found myself on a sidewalk in downtown Portland downing a <a href="http://voodoodoughnut.com/menu.php" onclick="pageTracker._trackPageview('/outgoing/voodoodoughnut.com/menu.php?referer=');">bacon covered bear claw</a> late at night and thought to myself, &#8220;This town <em>does</em> live up to the hype.&#8221; A lot of Austinites love Portland and it&#8217;s no surprise. The two cities share a lot in common – a strong biking community, a love for the outdoors (when it isn&#8217;t 105°) and a thriving creative culture. That said, I was inspired by some of the things that make Portland great and of course the Pacific Northwest totem poles when I designed this poster. <em>18&#8243; x 24&#8243; and 3-color.</em></p>
<p>All in all, it was a totally fun project and a second version might be in  order down the road. I&#8217;m thinking the next totem pole needs some  characters from <a href="http://www.randomhouse.com/catalog/display.pperl?isbn=9781400047833" onclick="pageTracker._trackPageview('/outgoing/www.randomhouse.com/catalog/display.pperl?isbn=9781400047833&amp;referer=');">Chuck Palahniuk&#8217;s &#8220;Fugitives and Refugees&#8221;</a> – a local  ghost, a santa from the Santa Rampage and maybe even that 2.5 lb. hair  ball that&#8217;s apparently an hour south of the city.</p>
<h3><img class="alignnone size-full wp-image-1230" title="totem_1" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/04/totem_15.jpg" alt="" width="451" height="575" /></h3>
<h3>Below are a few pieces from the creation process:</h3>
<p><img class="alignnone size-full wp-image-1131" title="totem1" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/03/totem1.jpg" alt="" width="451" height="412" /></p>
<p><img class="alignnone size-full wp-image-1132" title="totem2" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/03/totem2.jpg" alt="" width="451" height="324" /></p>
<p><img class="alignnone size-full wp-image-1212" title="totem_5" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/04/totem_51.jpg" alt="" width="451" height="326" /></p>
<p><img class="alignnone size-full wp-image-1213" title="totem_6" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/04/totem_61.jpg" alt="" width="451" height="326" /></p>
<p><img class="alignnone size-full wp-image-1214" title="totem_7" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/04/totem_7.jpg" alt="" width="451" height="350" /></p>
<p><img class="alignnone size-full wp-image-1215" title="totem_8" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/04/totem_8.jpg" alt="" width="451" height="652" /></p>
<p><img class="alignnone size-full wp-image-1217" title="totem_9" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/04/totem_91.jpg" alt="" width="451" height="344" /></p>
<h3>Then the printing magic happens&#8230; and done!</h3>
<p><img class="alignnone size-full wp-image-1205" title="totem_2" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/04/totem_25.jpg" alt="" width="451" height="326" /></p>
<p><img class="alignnone size-full wp-image-1225" title="totem_10" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/04/totem_10.jpg" alt="" width="451" height="338" /></p>
<p><img class="alignnone size-full wp-image-1207" title="totem_4" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/04/totem_44.jpg" alt="" width="451" height="326" /></p>
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		<item>
		<title>GIMMICKY or MARKET-READY</title>
		<link>http://www.jenniferjameswright.com/2010/03/augmented-reality/</link>
		<comments>http://www.jenniferjameswright.com/2010/03/augmented-reality/#comments</comments>
		<pubDate>Wed, 31 Mar 2010 04:22:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Austin]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.jenniferjameswright.com/?p=1145</guid>
		<description><![CDATA[Around New Year's I finally agreed to go see Avatar. For the first 15 or 20 minutes of the movie I was thinking, you're kidding me. Luckily, I was at the Alamo where a steady supply of Big Bark could save the next three hours. But in all fairness]]></description>
			<content:encoded><![CDATA[<p>Around New Year&#8217;s I finally agreed to go see Avatar. For the first 15 or 20 minutes of the movie I was thinking, you&#8217;re kidding me. Luckily, I was at the <a href="http://www.drafthouse.com/" onclick="pageTracker._trackPageview('/outgoing/www.drafthouse.com/?referer=');">Alamo</a> where a steady supply of <a href="http://www.liveoakbrewing.com/beer/" onclick="pageTracker._trackPageview('/outgoing/www.liveoakbrewing.com/beer/?referer=');">Big Bark</a> could save the next three hours. But in all fairness, there was a hint of coolness in that painful intro – those sweet <a href="http://img269.imageshack.us/img269/5421/avatar3dui.jpg" onclick="pageTracker._trackPageview('/outgoing/img269.imageshack.us/img269/5421/avatar3dui.jpg?referer=');">floating user interfaces</a>. All of the augmented reality talk at this year&#8217;s SXSWi reminded me of those UI&#8217;s and the fact that we&#8217;re suckers for gimmicky technology tricks.</p>
<h3><a href="http://my.sxsw.com/events/event/409" onclick="pageTracker._trackPageview('/outgoing/my.sxsw.com/events/event/409?referer=');">Augmented Reality: Gimmicky Trend or Market-Ready Technology? </a></h3>
<p>This panel acknowledged that fact but more interestingly, they argued AR&#8217;s real-world value beyond entertainment. AR can be a very effective tool when we acknowledge just that, it&#8217;s just a tool and not a starting point. Below are a few examples of great AR usage:</p>
<h3>1. <a href="http://www.youtube.com/watch?v=AThvivgXakU" onclick="pageTracker._trackPageview('/outgoing/www.youtube.com/watch?v=AThvivgXakU&amp;referer=');">Lego&#8217;s Toy Packaging</a></h3>
<p>If you&#8217;re familiar with Lego&#8217;s AR project, you might argue, &#8220;but that IS a gimmicky trick&#8221;, which is probably true. But I think the way in which Lego capitalized on AR was pretty perfect for their target audience. You can imagine little boys (and girls) going nutso in the toy store when they see a fully constructed spinning helicopter right before their eyes. That enthusiasm for a very specific Lego product translates into direct sales.</p>
<h3>2. <a href="https://www.prioritymail.com/simulator.asp" onclick="pageTracker._trackPageview('/outgoing/www.prioritymail.com/simulator.asp?referer=');">USPS Virtual Box Simulator</a></h3>
<p>Even the government has jumped on board with AR. For this project, they&#8217;ve created a tool that helps users determine which envelope or box size is needed for their mail items. You simply hold your stuff up to your webcam and it helps you with the selection. I was too lazy to print the eagle icon so I drew a box instead. Where  should I mail this &#8220;crisp summer lager&#8221;?</p>
<p><img class="alignnone size-full wp-image-1149" title="usps_ar" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/03/usps_ar.jpg" alt="" width="451" height="293" /></p>
<h3>3. <a href="http://www.google.com/sky/skymap/" onclick="pageTracker._trackPageview('/outgoing/www.google.com/sky/skymap/?referer=');">Google SkyMap</a></h3>
<p>And, of course, we can&#8217;t leave out Google. With their tool, you can explore the night sky by pointing your phone toward space, and they&#8217;ll show you a star map for your location in order to check out visible planets and constellations. I think this app is reason enough for me to ditch my tween phone.</p>
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		<title>OVERLY AMBITIOUS</title>
		<link>http://www.jenniferjameswright.com/2010/03/overly-ambitious/</link>
		<comments>http://www.jenniferjameswright.com/2010/03/overly-ambitious/#comments</comments>
		<pubDate>Tue, 30 Mar 2010 02:12:28 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[VOTM]]></category>

		<guid isPermaLink="false">http://www.jenniferjameswright.com/?p=1130</guid>
		<description><![CDATA[Alright, I'm finally coming to terms with the fact that I can't keep up with my lofty "Visual of the Week" game plan. Instead, I'm revising these posts and going monthly]]></description>
			<content:encoded><![CDATA[<p>Alright, I&#8217;m finally coming to terms with the fact that I can&#8217;t keep up with my lofty &#8220;Visual of the Week&#8221; game plan. Instead, I&#8217;m revising these posts and going monthly with the new &#8220;Visual of the Month&#8221; in hopes of actually producing more long term, thoughtful projects. I think I just raised the bar for myself.. oye.</p>
<p>I&#8217;ll officially kick off my first VOTM post next week, but in the meantime here&#8217;s a quick preview of my current pet project. More to come.</p>
<p><img class="alignnone size-full wp-image-1131" title="totem1" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/03/totem1.jpg" alt="" width="451" height="412" /></p>
<p><img class="alignnone size-full wp-image-1132" title="totem2" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/03/totem2.jpg" alt="" width="451" height="324" /></p>
<p><img class="alignnone size-full wp-image-1137" title="totem3" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/03/totem31.jpg" alt="" width="451" height="227" /><br />
 Each week I post a personal piece of work. <a href="http://creativecommons.org/licenses/by-nc-nd/3.0/" onclick="pageTracker._trackPageview('/outgoing/creativecommons.org/licenses/by-nc-nd/3.0/?referer=');">Read usage limitations</a>.</p>
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		<title>INTERACTIVE INFOGRAPHICS</title>
		<link>http://www.jenniferjameswright.com/2010/03/infographics/</link>
		<comments>http://www.jenniferjameswright.com/2010/03/infographics/#comments</comments>
		<pubDate>Mon, 22 Mar 2010 04:51:05 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Austin]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.jenniferjameswright.com/?p=1099</guid>
		<description><![CDATA[SXSW has officially come and gone and life is finally easing back into normality. I think all of Austin is letting out a giant sigh of relief. It was another solid year and in terms of the Interactive conference]]></description>
			<content:encoded><![CDATA[<p>SXSW has officially come and gone and life is finally easing back into normality. I think all of Austin is letting out a giant sigh of relief. It was another solid year and in terms of the Interactive conference, there are definitely a few bits to pass along. To start things off – <a href="http://panelpicker.sxsw.com/ideas/view/4858" onclick="pageTracker._trackPageview('/outgoing/panelpicker.sxsw.com/ideas/view/4858?referer=');">Interactive Infographics</a>.</p>
<p>One of the panelist in this session said this about infographics, and I think it sums them up beautifully – &#8220;Let the data do the talking.&#8221; They advised to always ask yourself the question, &#8220;What are we trying to answer?&#8221; and go from there. The data will say it all.</p>
<p>If you&#8217;re a reader of <a href="http://www.good.is" onclick="pageTracker._trackPageview('/outgoing/www.good.is?referer=');">GOOD magazine</a> or <a href="http://www.nytimes.com/" onclick="pageTracker._trackPageview('/outgoing/www.nytimes.com/?referer=');">The New York Times</a>, it&#8217;s likely you&#8217;ve come across some of the impressive examples that were presented in this panel. Below are a few of my favorites, and you&#8217;ll see that the data does in fact do the talking.</p>
<h3><a href="http://www.nytimes.com/interactive/2009/07/31/business/20080801-metrics-graphic.html" onclick="pageTracker._trackPageview('/outgoing/www.nytimes.com/interactive/2009/07/31/business/20080801-metrics-graphic.html?referer=');">How Different Groups Spend Their Day – The New York Times</a></h3>
<p>This infographic allows you to compare how different segments of the American population spend their time each day. Some of the larger categories include eating, working, household activities, traveling and TV. Below you can see the increased amount of time older Americans spend watching TV compared to the younger (those under 65). It&#8217;s pretty fun to play with.</p>
<p><a href="http://www.nytimes.com/interactive/2009/07/31/business/20080801-metrics-graphic.html" onclick="pageTracker._trackPageview('/outgoing/www.nytimes.com/interactive/2009/07/31/business/20080801-metrics-graphic.html?referer=');"><img class="alignnone size-full wp-image-1100" title="nyt_infog_1" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/03/nyt_infog_1.jpg" alt="&gt;&lt;/a&gt;&lt;br&gt; &lt;a href=" /><img class="alignnone size-full wp-image-1101" title="nyt_infog_2" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/03/nyt_infog_2.jpg" alt="" /></a></p>
<h3><a href="http://www.good.is/post/girl-power" onclick="pageTracker._trackPageview('/outgoing/www.good.is/post/girl-power?referer=');">Girl Power – GOOD magazine</a></h3>
<p>GOOD magazine created this infographic in 2007 to look at gender imbalance among the world&#8217;s leaders. The grid is composed of various female leaders&#8217; faces and each cell represents 1 million people governed. Shortly after GOOD created this infographic, Pratibha Patil was elected in India and a reader created a &#8220;revised&#8221; version – pretty funny.</p>
<p><a href="http://www.good.is/post/girl-power" onclick="pageTracker._trackPageview('/outgoing/www.good.is/post/girl-power?referer=');"><img class="alignnone size-full wp-image-1102" title="good_infog1" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/03/good_infog1.jpg" alt="" /></a></p>
<p><a href="http://www.good.is/post/girl-power" onclick="pageTracker._trackPageview('/outgoing/www.good.is/post/girl-power?referer=');"><img class="alignnone size-full wp-image-1103" style="font-size: 43.875px; line-height: 64.125px;" title="good_infog3" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/03/good_infog3.jpg" alt="" /></a></p>
<h3><a href="http://www.good.is/post/the-hidden-cost-of-war/" onclick="pageTracker._trackPageview('/outgoing/www.good.is/post/the-hidden-cost-of-war/?referer=');">The Hidden Cost of War – GOOD magazine</a></h3>
<p>And lastly, infographics can come in video form as shown in this animation GOOD created in 2008. They estimate the cost of the War in Iraq and then walk you through how they came up with that number through a series of beautifully designed graphics. It&#8217;s pretty interesting/scary to see how it adds up.</p>
<p>
<object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="480" height="385" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/1OT5uw1Fb_0&amp;hl=en_US&amp;fs=1&amp;rel=0&amp;color1=0x3a3a3a&amp;color2=0x999999" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="480" height="385" src="http://www.youtube.com/v/1OT5uw1Fb_0&amp;hl=en_US&amp;fs=1&amp;rel=0&amp;color1=0x3a3a3a&amp;color2=0x999999" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
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		<title>RECAP of BELIZE</title>
		<link>http://www.jenniferjameswright.com/2010/03/belize/</link>
		<comments>http://www.jenniferjameswright.com/2010/03/belize/#comments</comments>
		<pubDate>Thu, 11 Mar 2010 02:10:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Travel]]></category>

		<guid isPermaLink="false">http://www.jenniferjameswright.com/?p=1078</guid>
		<description><![CDATA[Let me start by saying – if you haven't been to Belize, you have to go. A friend and I headed down there last month and I was blown away]]></description>
			<content:encoded><![CDATA[<p>Let me start by saying – if you haven&#8217;t been to Belize, you have to go. A friend and I headed down there last month and I was blown away by this small country. The land was absolutely beautiful, the people were so inviting and the seafood was seriously <em>yum</em>. The only letdown was that I never saw a Toucan, fail. Below are a few photos of natural designs I came across on both the coast and in the interior country. Nature can be pretty crazy and inspiring.</p>
<p><img class="alignnone size-full wp-image-1079" title="belize_1" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/03/belize_1.jpg" alt="" width="451" height="338" /><br />
 Taken at Cahal Pech in San Ignacio.</p>
<hr style="width: 451px;" />
<p><img class="alignnone size-full wp-image-1081" title="belize_3" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/03/belize_3.jpg" alt="" width="451" height="338" /><br />
 Taken while canoeing through Barton Creek Cave.</p>
<hr style="width: 451px;" />
<p><img class="alignnone size-full wp-image-1080" title="belize_2" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/03/belize_2.jpg" alt="" width="451" height="338" /><br />
 Taken on the beaches of Dangriga.</p>
<hr style="width: 451px;" />
<p><img class="alignnone size-full wp-image-1082" title="belize_4" src="http://www.jenniferjameswright.com/wp-content/uploads/2010/03/belize_4.jpg" alt="" width="451" height="451" /><br />
 Taken right outside of Barton Creek Cave – tree roots hanging down from the cliff above.</p>
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